Friday, 9 August 2013

Athletic Steroids: a.k.a Anabolic Androgenic Steroids

Athletic Steroids: a.k.a Anabolic Androgenic Steroids

10 August 2013 at 00:03
hello again,

Anabolic androgenic steroids:
    - A group of synthetic hormones that promote the storage of protein and the growth of tissue, sometimes used by athletes to increase muscle size and strength.
    - (Medicine / Pharmacology) any of a group of synthetic steroid hormones (androgens) used to stimulate muscle and bone growth for therapeutic or athletic purposes
 (source: http://www.thefreedictionary.com/Anabolic+androgenic+steroids )

These drugs can be legally prescribed to treat conditions resulting from steroid hormone deficiency, such as delayed puberty, as well as diseases that result in loss of lean muscle mass, such as cancer and AIDS. They are however widely abused. Some athletes, bodybuilders, professional models and others abuse these drugs in an attempt to enhance performance and/or improve their physical appearance.

How Are Anabolic Steroids Abused?
Anabolic steroids are usually either taken orally or injected into the muscles, although some are applied to the skin as a cream or gel. Doses taken by abusers may be 10 to 100 times higher than doses prescribed to treat medical conditions.
Steroids are typically taken intermittently rather than continuously, both to avert unwanted side effects and to give the body’s hormonal system a periodic chance to recuperate. Continuous use of steroids can decrease the body’s responsiveness to the drugs (tolerance) as well as cause the body to stop producing its own testosterone; breaks in steroid use are believed to redress these issues. “Cycling” thus refers to a pattern of use in which steroids are taken for periods of weeks or months, after which use is stopped for a period of time and then restarted. In addition, users often combine several different types of steroids and/or incorporate other steroidal or non-steroidal supplements in an attempt to maximize their effectiveness, a practice referred to as “stacking.”

Steroid abuse may lead to serious, even irreversible, health problems. Some of the most dangerous consequences that have been linked to steroid abuse include kidney impairment or failure; damage to the liver; and cardiovascular problems including enlargement of the heart, high blood pressure, and changes in blood cholesterol leading to an increased risk of stroke and heart attack (even in young people).
Steroid use commonly causes severe acne and fluid retention, as well as several effects that are gender- and age-specific:
  • For men—shrinkage of the testicles (testicular atrophy), reduced sperm count or infertility, baldness, development of breasts (gynecomastia), increased risk for prostate cancer
  • For women—growth of facial hair, male-pattern baldness, changes in or cessation of the menstrual cycle, enlargement of the clitoris, deepened voice
  • For adolescents—stunted growth due to premature skeletal maturation and accelerated puberty changes, and risk of not reaching expected height if steroid use precedes the typical adolescent growth spurt
****NOTE: While some products are marketed to promote athletic mass gain, they will NOT contain steroids. Due to the high protein and caloric content of these gainer products, they will be used together with the anabolic steroids, thus muscle and strength gain in a very short period of time.

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Thursday, 8 August 2013

Know your proteins: Whey protein (part C): functions of key amino acids found in Whey protein



Know your proteins: Whey protein (part C)

Whey protein: functions of key amino acids found in Whey protein
***you can get your protein and amino acids here***
 
·         Branched-chain Amino acids (BCAA’s);
o   Improved mental performance
o   Increased energy levels
o   Increased endurance
o   Decreased levels of fatigue

·         Phenylalalnine:
o   Decreased pain
o   Maintains health of nervous system
o   Elevated moods
o   Provides memory boost
o   Suppressed excessive appetites

·         Tryptophan:
o   Reduced overall pain
o   Provides relief for insomnia
o   Relief for mild to moderate depression
o   Suppressed excessive appetite

·         Arginine:
o   Protection against heart disease
o   Lowered blood pressure
o   Improved circulation
o   Increased levels of growth hormones
o   Assists in creatine production in the body

·         Glutamine:
o   Improved immune system function
o   Prevents muscle breakdown
o   Maintaining of muscle mass
o   Enhancing glycogen storage (muscle cells use glycogen as a form of energy)
o   Assists in post-work out recovery
o   Promotes healing

·         Proline:
o   Helps rebuild cartilage in bones
o   Speeds up the repair of injuries
o   Promotes tissue recovery following exercise
*** Whey protein also promotes the production of glutathione, which is the body’s most powerful natural anti-oxidant. Whey also has the highest levels of BCAAs which boosts the functionality of the immune system.
*** whey protein is best consumed before, and after exercise, since it gives a quick rise in levels of amino acids, which is important during exercise and recovery.

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Know your proteins: Whey protein (part B) : Health benefits of whey protein



Know your proteins: Whey protein (part B)

Health benefits of whey protein

NOTE*****Let me start by clarifying that: Not all proteins will have equal nutritional benefits to the body. Different proteins will usually have varied sources, like milk, soy, rice, beef and so on. The benefits will also vary depending on your activities, for example, athletes have more success losing weight by supplementing their proteins when compared to the non-athletic counterparts.

Whey protein is a very popular protein supplement due to its wide array of benefits. Whey protein is useful not only to athletes and body builders, but also people who are battling or recovering from an illness or injury, as well as those who wish to improve the quality of health.
Whey protein has numerous benefits, which include:
·         Assistance in building lean muscle as well as losing fats in the body
·         Improvement of physical performance, whether in sports of recovery from injury
·         Enhancing circulatory (cardiovascular) system function and health
·         Mind sharpening
·         Anti-aging effects
So, we look at some of the benefits in detail, and how they are achieved by consuming whey protein.
·         Source of essential amino acids (EFAs): Whey protein is an important source of essential amino acids (EFAs) for the body. Essential amino acids are solely derived from the diet, since they cannot be synthesized by the body. This makes them quite easy to be deficient if a proper diet is not followed at all times. The EFAs are important for growth and repair of tissues and organs, like nails, hair, muscles, ligaments, teeth, body fluids and so on.
·         Boost immunity and well being: Whey protein has been proved to promote new skin growth, which promotes faster wound healing especially for post-surgery patients of burn victims. It also helps regulate blood glucose levels as well as slowing down growth of cancer cells. The essential fatty acids also promote healthy cell regeneration hence increased well being. The anti-ageing effects are realized since the body is able to repair itself hence elastic skin, thicker and stronger hair and nails, as well as the boosted immunity which prevents degeneration due to disease.
·         Boost muscle growth: Whey protein is very popular with weight lifters and body builders. Since the whey proteins are absorbed directly without requiring digestion, whey is very popular as a post-work out protein supplement. After physical straining, the body will need to repair the tissues and organs that were involved in the exercise, and protein is needed for this. By delivering the essential fatty acids to the cells in record time, whey encourages the muscles to repair as well as regeneration of more muscular cells without having to tax the body for the proteins required for this process.
·         Weight loss: the body usually requires more energy to digest and assimilate proteins, when compared to other foods. This creates a ‘thermic’ effect, where more calories are burnt after a protein meal. Whey protein is low in fats, sugar and calories, hence promoting a lean body mass. Whey protein also improves satiety by reducing the glucose absorption tome into the bloodstream. This helps negate the urge to snack in between meals due to depletion in blood sugar. This helps stick to a proper diet for those who are trying to reduce their food intake so as to lose weight.
·         Stress Reduction: Stress is a common contributor to feelings of emotional draining and over-eating for comfort. Whey protein is helpful in releasing of the hormone serotonin, which is a calming hormone and promotes feeling of wellness. Whey protein also slows down the production of the stress hormone cortisol. ***you can buy your whey proteins + others here***

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Wednesday, 7 August 2013

Marketing and customer care



Marketing and customer care

Thursday, August 08, 2013

Hello again,
Today we look at how stellar customer care can serve as your greatest marketing tool. For a long while, I believed that true marketing involved making your business stand out in the midst of other businesses– which, by the way, is the essence of marketing. You strive to have as many people as possible notice you. You invest in the media, hire assistants and create a reason why people should pay attention to the business.
That was until I stumbled on a new ‘idea’ – customer care. The general understanding is that customer care is majorly for the benefit of already-customers, not potentials. You already scored these customers so you use customer care to keep them coming back. How about if the reverse is applied – you present your customer care ‘skills’ on the potential customers, and take care of their needs as if they were already in business with you. It may be argued that this is an unnecessarily expensive venture, but one thing I know is that the most expensive venture is not having any customers.
So, I tried a little experiment. When I needed something, I did not refer to any advert or approach any service provider. I wanted a mobile GSM device that could provide a wireless hotspot (which I could tether my laptop and Wi-Fi enabled devices from wherever I was and simply access internet on the spot). So I suggested the device I thought I wanted, and I simply put it out in a digital ‘market’ forum on the social media ..…and waited. I got quite a few responses (too few, considering all the advertising posts that run on the page). I did respond to the respondents with my own questions on the products…and ended picking an unlikely seller who was disposing off a used, personal phone!! And he saved me many thousand shillings I could have spent buying the more traditional wireless router, or endless cups of coffee at Java!!
So, how did the seller win my ‘business’? He had no problems telling me he had what I wanted. He could have let me source the details from ads on the page, and product information on the net, but he ‘engaged’ me in a discussion about the product, and after a short while, I felt like it was already mine!! He was very free with information (considering that the short conversation spanned about 72 hours, much longer than any advert I know, even my own).
Considering I applied the same tactic on all my potential customers. Like me, they may take 72 hours to decide if they actually wanted the product, but I will deal with them as if they have already purchased the product, and need a little help using it. This venture will definitely eat into my time and energy. I will also have to spend extra energy snooping around for ‘needs’. It will also mean that I do not have to spend on marketing my business the traditional way. I already have the customer care resources set up, so I will use them to market myself on the business platform’
I will definitely let you know how it goes, but I believe I will have good tidings from this venture.

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